Signature Select which i reviewed not that long ago, but it also reminds me of the Safeway Select generic brand of soda that was only $0.25 per can back in the mid 1990's. This root beer definitely falls into this same category, which is why the ambiguous nature is so confusing. Private Selection is the house brand of Kroger, and as a result this root beer can be found in numerous grocery stores across the nation (so much so that i don't even remember where i picked this one up). Do i need to look up a website for Kroger? I don't think so, but here it is anyway. I think everyone is aware of this giant food conglomerate. My prediction for this review; unremarkable.
For a generic root beer, the label isn't as bad as i would think. It's a sticker label on a 12 oz. brown glass bottle with typical font styles and color schemes, but Kroger put a little flourish into it to jazz it up a bit with some detailed graphics and images worthy of a t-shirt design from the mid 2000's. It's fairly simple, but not too simple. I think it's decent for a generic soda.
This root beer is sweetened with real cane sugar and, as the name and the graphics on the label suggest, flavored with ginger. I'm not really picking up the creamy aspect as this stuff is basically just a ginger beer. I like ginger beer, ginger ale, and generally most things ginger flavored with the exception of ginger snaps. But does that mean i like this root beer. No it does not. There is no root beer flavor to speak of. I know ginger is a root and that technically makes this a root beer, but it would be more aptly branded as a ginger beer since it will not meet the expectation of any sane person buying a root beer. And i know i said i like ginger beers, but i wouldn't even say this is that good of a ginger beer. It's mediocre at best. Very dry and watered down. Again, no creaminess and no root beer flavor. My 6-year-old son took a quick drink and began nodding in approval followed by an immediate physical change in body language, complete with a disapproving face and shaking of his head. I fear that anyone who tries this "root beer" will come to the same conclusion much more quickly than my son who both lacks experience and is, dare i say, basically an idiot.